Why leading companies trust Experian

Delivering more relevant experiences for consumers, higher revenue for partners, and better performance for brands.

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Understand consumers

Eliminate data silos and unify fragmented signals to build a complete picture of your audience. With a clean foundation and a persistent identity spine, you can enrich consumer profiles and make data-driven segmentation decisions.

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Reach consumers

Activate audiences across every major channel—from connected TV (CTV) to social—with confidence. Curated segments and premium inventory help you reach the right people, optimize in real time, and drive stronger performance.

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Measure campaigns

Connect ads to real-world outcomes. From online purchases to in-store visits, dealership visits, or even a new credit line or loan opening, you’ll see what’s working so you can refine your strategy and maximize ROI.

Solutions that work best together

Consumer View

Identity that powers connection

Consumer Sync links offline and digital data for a complete, cross-channel consumer profile. With 250 million individuals and over four billion digital IDs, our identity spine ensures accurate cross-device targeting, greater reach, and stronger measurement.

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Consumer Sync

Data that drives action

Consumer View gives you a complete picture of your customers—demographics, behaviors, interests, and intent—all in one place. Powered by the industry’s #1 ranked marketing data, it helps you enrich your first-party data, build precise audiences, and reach them at scale across programmatic, social, CTV, and more.

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See how leading brands succeed with Experian

MiQ increased reach and scale for advertisers

MiQ needed a stronger way to unify audience insights, increase scale, and improve efficiency amidst signal loss.

How Windstar Cruises drove $20 million in bookings

For travel and hospitality brands, proving that marketing efforts lead to actual bookings is crucial.

A data driven international growth strategy

Creating an international marketing strategy for Swiss Sense.

Cuebiq increased match rates with Activity Feed

Cuebiq sought a technology partner who could significantly increase impression matching across web, mobile, and connected TV (CTV) environments.
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Your trusted partner

Experian connects buyers, sellers, and ad platforms with identity, data, and activation products—helping them plan, reach, and measure with confidence.

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Resources and insights to guide your strategy

Report

Don't miss out on these overlooked back-to-school audiences

Check out these three back-to-school segments you might be missing in your marketing plan
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CTV myths, busted. What the experts are saying

Separating fact from fiction: Four CTV advertising misconceptions
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Experian and Samsung on the FAST playbook

The new TV ad playbook: How to capture future buyers on FAST
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Retail media's on-site growth is reaching its limits

Why retail media networks need to get offsite ASAP

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Let our expert team connect you with the right data-driven marketing solutions.

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