Good data is a critical part of building a robust business strategy. Organizations use actionable data insight to improve the customer experience, drive operational efficiencies, leverage cost savings, and enhance the bottom line. In fact, the majority of sales decisions are expected to be driven by customer data by 2020.

New findings from Experian show that Cyber Monday retained its rank as the top email volume and transaction day.

2,500 university students across 16 cities have been trained by Experian's experts and young volunteers of the social responsibility project ‘Manage Your Future Now’ project. The project, which was launched by Experian to promote self-improvement among university students, female entrepreneurs, and SMEs, reached the milestone in December and the achievement was celebrated at a recent event at the Experian office in Turkey. Coming from 10 cities across the country, 42 participants gathered to share their experiences. Feedback was positive with everyone agreeing that the project has been beneficial in increasing awareness of social responsibility. The participants were presented with a certificate for their commitment and contribution to the project. ‘Manage Your Future Now’ is a partnership between Experian, the United Nations Development Program and the Habitat Association/Center and Credit Bureau. The initiative includes providing training on financial risks, responsible borrowing, financial management and the efficient management of relationships with banks and the financial sector. Didem Köprücü, Human Resources Manager for Turkey and the Middle East at Experian, said: “We are proud that more people are benefiting under the ‘Manage Your Future Now’ project. Our training is improving every year and I would like to thank all the volunteers and young trainers for their valuable contribution. “The third stage of our project in 2016 will cover financial risk management, as well as financial opportunities for entrepreneur candidates. For this stage of the project we plan to reach 3,000 students and entrepreneur candidates across 26 cities. “However, we intend to continue our project, reaching more people every year.” The project aims to reach 3,000 students by the end of March 2016.

The Relevancy Group’s The Marketer Quarterly recognized Experian’s contributions to outstanding email marketing campaigns

This article published in CIO Review magazine by Eric Haller, executive vice-president of Experian’s global DataLabs, discusses the science behind Big Data and how it can be used as a force for good.

Email volume during Q3 2015 and the 2015 holiday season is up 25 percent over 2014

Experian data shows U.S. consumers are more confident managing their credit card debt since recession as Q3 2015 reaches highest level since 2009

Environmentally friendly, lower fuel costs and tax incentives. These are all words that describe alternative-powered vehicles, and serve as reasons why many car shoppers flocked to their local dealerships over the past several years with the intent of “going green” with their next vehicle. However, that trend seems to be fading into the past.

By all accounts, the national housing market in the US stabilized with a recent report showing year-over-year growth at 6.8 percent for October 2015. However, while interest rates remain near all-time lows, it’s estimated that millions of Americans are unable to take advantage of this opportunity because they are unscoreable using the current credit score model mandated by Fannie Mae and Freddie Mac (“the GSEs”). Under their current guidelines, the GSEs require mortgage lenders to use an older version of a consumer’s FICO credit score when assessing their credit risk. This model is based on data from 1995 to 2000 and unnecessarily excludes millions of qualified borrowers. For instance, VantageScore 3.0 allows for the scoring of 30–35 million more people that are currently un-scoreable under the legacy credit score model.

As data breaches become more prevalent, companies must try to stay ahead of the curve and be prepared to respond to any kind of security incident. In an effort to provide a glimpse into what 2016 could bring, Experian Data Breach Resolution released its third annual Data Breach Industry Forecast white paper.

The following interview was conducted by William Vorhies and featured on Data Science Central. Q: What work does a data scientist do and what knowledge do they need? A: 90% of the data in the world has been created in the last two years. Data Scientists retrieve, sift, analyze, process, and store all the data according to business or consumer needs. Simply put, Data Scientists convert the collected and analyzed data into business intelligence. Thus, there are multiple attributes a Data Scientist should have. Not only should they have technical expertise and coding capabilities, but they should also have good intuition and communication skills.

The following article was written by Kassandra Kurth, Director of Strategic Initiatives for Experian Health, and featured in Executive Insight: Telemedicine has transformed the healthcare industry. From rural America, where in-person doctor visits are difficult, to the farthest reaches of the globe, internet technology allows doctors to visit the sick, diagnose illness, prescribe medicine and even perform surgery without ever actually touching a patient. The recent focus of healthcare automation for providers has been on electronic clinical documentation, but providers also have opportunities to automate revenue cycle functions.