While many view Millennials and Gen Z through the same lens, savvy automotive marketers are adjusting their strategies to capture the market of this generation.

We conducted a study of thousands of online listings to better understand what details are crucial for VDPs, which Kirsten Von Busch will be debuting the results of at the NADA Show in March.

While 91% of organizations have data breach plans in place, only 56% require an audit of third parties, exposing them to a big data breach.