Get the insight to acquire the best customers

Learn more about Experian’s strategy management  for customer acquisition.



Make confident decisions in a complex world

Today’s business world is more complex than ever, as organisations contend with an escalating number of government and industry regulations, a dynamic economic environment and a shifting legal landscape.

Find out how we can help you be confident in your business decisions.



PowerCurve Originations

Better customer acquisition decisions, powered by advanced, analytics-based strategies, improve profitability. However, technology constraints and costs often prevent this from becoming a reality.

PowerCurve™ Originations overcomes these obstacles with an extensible solution that builds on Experian’s deep expertise in customer acquisition so clients can create, manage, and improve strategies in a fraction of the time and cost it takes with other systems.

By automating data connectivity across credit bureaus and client sources, PowerCurve Originations allows your business to harness the value of expanding data assets for a complete view of prospects.

Powerful decisioning and business process management capabilities enhance the originations process across channels while minimizing costly customizations or coding. This is complemented by real-time visibility, insight and control every step of the way. In dynamic markets, inflexible solutions can become barriers to efficiency and customer satisfaction.

PowerCurve Originations conquers this problem to deliver the rich blend of data, analytics, decisions and execution needed to increase profitability and grow customer lifetime value.

    How Experian can help:
  • Gain flexibility to quickly respond to changing market conditions
  • Reduce time to decision and enhance the customer experience
  • Increase efficiency
  • Decrease customer acquisition costs
  • Manage credit risk and fraud more effectively
  • Satisfy compliance demands

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