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Combined technology gives marketers an enhanced view of the customer for improved planning, targeting and optimization NEW YORK, July 12, 2016/PR Newswire/ -Tapad, the...

July 16, 2016 by Catherine Leonard, Experian Marketing Services

B2B marketers can now deliver the right message to the right user at the right time across devices and channels NEW YORK, NY–(Marketwired –...

June 1, 2016 by Experian Marketing Services

NEW YORK, June 1, 2016 /PRNewswire/ — Are Traasdahl, CEO and founder of Tapad, the leader in cross-device marketing technology and now a part...

June 1, 2016 by Experian Marketing Services

NEW YORK, May 4, 2016 /PRNewswire/ –Tapad, the leader in cross-device marketing technology and now a part of Experian, has been honored with two...

May 4, 2016 by Experian Marketing Services

Supporting mobile apps with text messaging programs, such as SMS will help improve your customer’s mobile experience....

May 3, 2016 by Experian Marketing Services

Cross-screen marketing tech firm, Tapad, drove unified campaign; partnered with Statiq to measure cross-screen impact on in-store visits LONDON, March 8, 2016 /PRNewswire/ — Carat...

March 8, 2016 by Catherine Leonard

Dive into Thanksgiving weekend’s email subject lines and how “percent off” deals affected email open rates...

December 10, 2015 by Jacob Davis

Gift guide insights highlight interests, preferences of key consumer segments to more effectively tailor...

December 8, 2015 by Experian Marketing Services

Access the holiday marketing calendar + 3 tips for October to get ready for the holiday...

October 1, 2015 by Shelley Kessler

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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