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Lucy Simmonds

Content Marketing Specialist

Lucy Simmonds has previously worked for Experian as a Digital Marketing Intern on the Integrated Marketing U.S. team, and the Marketing team in the U.K. Lucy lives in New York as an international student from the United Kingdom. She has just finished graduate school at Columbia University in Strategic Communication, having previously completed her undergraduate degree at Penn State University in Psychology and Advertising. 

-- Lucy.Simmonds@experian.com

All posts by Lucy.Simmonds@experian.com

A deep dive with an Experian partner, Yahoo DSP

Yahoo DSP shares how ConnectID, interoperability, and Blueprint Performance support targeting and measurement, with Experian Audiences in Yahoo DSP.

Published: March 19, 2026 by Experian Marketing Services
Reach consumers based on how and where they shop with Experian Audiences

Learn how retail marketers use Experian Audiences to reach consumers based on shopping patterns, purchase behavior, engagement preferences, and discretionary spend signals.

Published: March 17, 2026 by Experian Marketing Services
How energy and utility marketers can reach the right audiences

Learn how energy and utility marketers use Experian Audiences to reach households based on energy usage, sustainability interest, and tech adoption.

Published: February 11, 2026 by Experian Marketing Services
Claritas audiences are now in Experian’s data marketplace

Claritas audiences are now available in Experian’s data marketplace, giving marketers access to 1,700+ behavior-based segments for privacy-first activation across CTV, programmatic, and linear.

Published: January 22, 2026 by Experian Marketing Services
How to reach every financial consumer with Experian audiences

Learn how Experian Audiences provide insights into financial motivations, helping marketers connect with consumers effectively.

Published: January 7, 2026 by Experian Marketing Services
A deep dive with an Experian partner, M3 MI

Experian and M3 MI explore how the MARS Consumer Health Study helps healthcare advertisers build precise, privacy-safe audiences that drive stronger engagement and better campaign results.

Published: December 11, 2025 by Experian Marketing Services
A deep dive with an Experian partner, Madhive

Discover Experian and Madhive's impact on local advertising, enabling teams to validate campaigns and optimize budgets for success.

Published: December 5, 2025 by Experian Marketing Services
Activate B2B audiences across every screen with Audigent, Dun & Bradstreet, and Experian

Activate B2B audiences with Dun & Bradstreet, Audigent, and Experian, combining trusted business data, curated Deal IDs, and identity resolution for accurate, scalable targeting.

Published: December 2, 2025 by Experian Marketing Services
Why data-driven curation is rising in performance marketing

Discover how curated PMPs transform media buying with data-driven strategies for better targeting, higher engagement, and improved ROI.

Published: November 18, 2025 by Experian Marketing Services

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At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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