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Hayley Schneider

Sr. Manager, Content Marketing

Hayley Schneider is a marketing professional with over 10 years of experience building impactful, audience-focused content strategies. With expertise in B2B storytelling, campaign planning, and content analytics, she creates high-performing thought leadership, e-books, case studies and blogs that align with business objectives. Prior to Experian, Hayley honed her skills at ClickPay and Disney, gaining expertise in storytelling, campaign planning, and brand marketing. A lifelong bookworm and proud Swiftie, she thrives on translating complex ideas into compelling, actionable stories to connect with audiences in meaningful ways. Hayley holds a B.A. in English and Spanish from the College of the Holy Cross in Worcester, MA.

-- Hayley.Schneider@experian.com

All posts by Hayley.Schneider@experian.com

2025 Holiday shopping trends: It’s complicated

Holiday shopping in 2025 feels a lot like a complicated relationship. Here are three complicated truths you need to know.

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Learn what curation in AdTech means and how Experian powers privacy-first, performance-ready programmatic media in 2026.

September 3, 2025 by Experian Marketing Services
Omnichannel marketing: The path to more connected campaigns

Omnichannel marketing is no longer optional. Learn why focusing on consumers, and not channels, will drive better performance.

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Experian's activation and measurement solutions for brands help drive reach among key audiences and measure the impact.

August 19, 2025 by Experian Marketing Services
Market segmentation: Four methods, real examples, and when to use each

Discover the four types of market segmentation, and learn how Experian data helps you target better so you can drive better ROI.

August 14, 2025 by Experian Marketing Services
How to use consumer data for Black Friday and Cyber Monday 2025

Use data to win Black Friday and Cyber Monday 2025. With Experian data and identity, you can segment smarter, price better, and personalize promos to boost holiday sales.

July 15, 2025 by Experian Marketing Services
Reach audiences with smarter contextual targeting

Explore how contextual targeting can increase engagement, drive sales, and protect privacy.

June 30, 2025 by Experian Marketing Services
Inside Experian’s solutions for SSPs with Yieldmo

Discover how Yieldmo uses Experian's solutions for supply-side platforms (SSPs) to activate high-performing audiences at scale.

June 25, 2025 by Experian Marketing Services
Less hype, more action: Three trends from Cannes Lions 2025

After another week at Cannes Lions 2025, one thing is abundantly clear: our industry is done talking about possibilities — it’s ready to act.

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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