With mortgage interest rates at historic lows, the risk of attrition and its impact on ongoing revenue has become a paramount concern for credit unions. By implementing an automated trigger program as part of its member retention efforts, one credit union was able to improve retention rates and grow its portfolio – achieving a return on investment of 788 percent.
Find out how implementing a daily triggers program can help you improve retention rates and alert you when members are looking for new credit.
Source: Notification Services Case Study.
