Commercial Pulse Report | 6/3/2025 The latest Experian Commercial Pulse Report provides a sharp look at how recent economic shifts are impacting small businesses across the U.S., with a special focus on supply chains, specifically the transportation industry, which is experiencing fallout from changing trade policies. Are industry-specific models effective in mitigating risk? Inflation, Employment, and Consumer Outlook April inflation cooled slightly to 2.3%, marking the lowest increase since February 2021. While this might suggest some price relief, the overall sentiment in the market tells a more cautious story. Unemployment held steady at 4.2%, and wages continued to climb, signaling that the labor market remains resilient. However, optimism is waning. The NFIB Small Business Optimism Index dropped to 95.8, its lowest point since October 2024. Meanwhile, consumer sentiment fell to 50.8 in early May, reflecting growing concern over the economic outlook. Together, these indicators suggest that although the job market remains stable, confidence — both among businesses and consumers — is eroding. A Dip in the Small Business Index April saw a drop in Experian’s Small Business Index, falling from 47.2 to 43.2, with a year-over-year decline of 11.9 points. This marks the first decline in four months and highlights the early impact of broad tariffs announced on April 2nd. While the dip was modest, it reflects growing pressure on small businesses as they navigate cost increases, supply chain uncertainty, and changing consumer behavior. Encouragingly, despite the turbulence, several economic indicators remained steady. Mortgage rates held below 7% for the 17th straight week, and business formation remained strong with over 449,000 new businesses launched in April. Transportation Industry: First to Feel the Hit This month’s report shines a spotlight on the transportation sector, which has been uniquely sensitive to recent tariff activity. As a major driver of the U.S. economy — contributing 3.3% to GDP and employing over 4% of the workforce — transportation is often the first industry to feel the ripple effects of economic change. And the response was swift. After trade tariffs were announced in early April, shipping volumes from China to the U.S. dropped by more than 60% year-over-year. Just weeks later, following a temporary 90-day lift on tariffs, volumes rebounded sharply, jumping over 28%. This volatility underscores the sector’s dependence on global trade — and the speed at which policy shifts can influence business activity. Rising Risk — and Smarter Tools Financial stress in the transportation industry is rising. Businesses are carrying higher credit balances, delinquencies are increasing, and commercial credit scores have fallen from 44 to 36 since 2015. These trends point to a sector that’s struggling to adapt amid changing economic conditions. To help lenders better manage risk, Experian developed a transportation-specific credit model that significantly outperforms generic scoring models. By focusing on variables like credit utilization and payment history — which are particularly telling in this industry — the model offers a more accurate picture of which accounts using transportation financing are most likely to default. In today’s uncertain environment, such targeted tools are crucial for staying ahead of risk. Generic models aren't enough For credit professionals and risk leaders, the message is clear: in times of volatility, generic models aren’t enough. Tailored strategies — like Experian’s transportation-specific scoring model — provide the clarity needed to make smarter, faster decisions. Read this week's report for more details. Stay Ahead with Experian ✔ Visit our Commercial Insights Hub for in-depth reports and expert analysis. ✔ Subscribe to our YouTube channel for regular updates on small business trends. ✔ Connect with your Experian account team to explore how data-driven insights can help your business grow. Download the Commercial Pulse Report Visit Commercial Insights Hub
While the small business index experienced a decline in April, the decrease was modest due to the continued resilience of the U.S. economy.
Navigating Credit and Policy Crosswinds Experian is very pleased to announce the release of the Q1 2025 Main Street Report. Watch Experian's deep dive on small business performance In this one hour webinar, Experian shares key findings from our Main Street report: Watch Recording Small business performance strong in the face of significant challenges: As economic crosswinds continue into 2025, Experian’s Q1 Main Street Report offers a sharp lens into the evolving risk landscape for U.S. small businesses. With stable credit utilization, modest delinquency trends, and over 449,000 new business applications in April alone, the data points to a cautiously optimistic outlook. For risk leaders, this report provides critical insights into regional and sectoral credit behavior, the growing role of alternative data in underwriting, and emerging areas of exposure and opportunity, equipping you to recalibrate strategies in real time. Download the latest report for more insight. Download Q1 Main Street Report
Discover highlights from Experian’s March 2025 Commercial Pulse Report: GDP dip, small business growth, and rising income inequality.
Get the latest insights on small business credit performance. Mark your calendars for Wednesday, May 28th! Experian will discuss small business credit conditions when we present key findings found in the latest Main Street Report for Q1 2025 during the Quarterly Business Credit Review. Webinar Details:Date: Wednesday, May 28th, 2025Time: 10:00 a.m. (Pacific) 1:00 p.m. (Eastern) Our lead presenter, Brodie Oldham, will share his take on the macroeconomic environment and deep-dive into the latest Main Street Report and the most recent small business credit data to see what it says about small businesses' performance. We will close by taking your questions. Why you should attend: Leading Experts on Commercial and Macro-Economic Trends Credit insights and trends on 30+ Million active businesses Industry Hot Topics Covered (Inclusive of Business Owner and Small Business Data) Commercial Insights you cannot get anywhere else Peer Insights with Interactive Polls (Participate) Discover and understand small business trends to make informed decisions Actionable takeaways based on recent credit performance Watch Recording
Small Business Resilience Being Tested in Changing Tariff Conditions The Experian Small Business Index™ rose by 1.8 points in March, reaching 47.2, marking the third month of modest gains. Index is down 9.3 from the same period one year ago. March 2025 Index Value (Mar): 47.2 Previous Month: 45.4 MoM: +1.8 YoY: -9.3 (Mar 2024 = 56.5) March reading points to continued resilience in economy Positive indicators for the overall economy persist: unemployment remained low at 4.2% in March, core inflation decreased to 2.8%, rent inflation dropped to 4.0%, and March retail sales were up 1.4% from February. Consumer and business owner optimism continues to decline, signaling uncertainty about the economy's sustained strength. Fed Chair Jerome Powell has highlighted the country’s solid economic position while also expressing concerns about the effects of tariffs, suggesting they will proceed with caution when determining changes to rates for now. Despite some economic headwinds and uncertainty among consumers and small business owners, small business owner optimism remains above the historical average. The rate of new business starts has remained very high since the pandemic, and in March the 452,255 new business starts represents a 6.4% increase from February. The three-month increase in the index suggests that the environment for small business owners is strong, indicating their likely continued investment in their companies. Explore Experian Small Business Index
April 2025 Pulse Report reveals trade disruption uncertainty, small business sentiment shifts, and a surge in manufacturing entrepreneurship.
Despite concerns about a slowing job market, job satisfaction among American workers remains high.
The Experian Small Business Index™ rose by 3.9 points in February, reaching 45.4, marking the second consecutive month of modest gains.