[INFOGRAPHIC] Debunking credit myths

Posted on Sep 18 2014 by

School is back in session, but many people still have questions about a subject that is rarely taught in the classroom: their credit. Through its credit education portal, Experian provides people who have questions about credit reports or credit scores with a simple, convenient way to learn more about credit.

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Join Experian at #FinCon14 in New Orleans

Posted on Sep 16 2014 by

Experian is proud to be one of the sponsors and participate in the FinCon 2014 conference, taking place September 18-21 in New Orleans, Louisiana. FinCon is an opportunity for financial media to come together to learn what’s trending in personal finance, share best practices for successful social engagement and how, as a community we can […]

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Experian conducts analysis with Credit Builders Alliance and confirms value of credit building to the financially vulnerable

Posted on Sep 16 2014 by

The following article is a guest post from Dara Duguay, executive director, Credit Builders Alliance.

A good credit history is crucial in today’s economy. Far more than just a number, a good credit score can make the difference in being able to access the affordable lending products necessary to go to college, buy a home, or start and grow a small business. Renting an apartment, paying for car insurance, signing up for utilities and even landing a job can also be affected by a person’s credit history – or the absence of one.

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New sales for alternative-powered vehicles dip for first time since first half of 2009

Posted on Sep 15 2014 by

Over the last few years, there has been a plethora of attention around hybrid and electric vehicles, from both consumers and media alike. Whether it’s due to the fact that consumers have become more environmentally conscience, or that fuel economy standards have begun to take shape, alternative-powered vehicles have steadily risen in popularity. But as the rest of the automotive industry continues to develop more fuel-efficient vehicles, can we expect this “green” car segment to keep growing?

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Harnessing Big Data and Big Data analytics to improve financial inclusion

Posted on Sep 13 2014 by

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As the increased buzz about Big Data has filtered into Washington, D.C., policymakers have sought to learn more about Big Data, the technology that drives it, and the benefits and potential impacts for consumers. To that end, there have been three government reports released over the past year — two issued (1) by the Obama administration that focused explicitly on Big Data and one by the Federal Trade Commission that centered on “data brokers.”

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Perspectives on Debt and Education

Posted on Sep 09 2014 by

The following article is a guest post from Paul Combe, President and CEO of Boston-based American Student Assistance.

According to recent Experian research, student loans were the only type of consumer debt to increase during the recession, growing 84 percent from 2008 to 2014. Today, 40 million Americans carry college loans. The average borrower has nearly four different student loans for a total of $29,000.

Keeping track of multiple loan payments and high debt can mean a rough financial start for newly minted college graduates. Evidence is mounting that student debt could be getting in the way of our economic recovery, as growing numbers of millennials delay forming their own households under the weight of their student debt burden.

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Experian’s Instant Prescreen service selected by American 1 Credit Union and Credit Union of Southern California

Posted on Sep 08 2014 by

Experian® chosen for its integration with Symitar, along with streamlined delivery and advanced real-time decisioning  Costa Mesa, Calif., September 8, 2014 — Experian®, the leading global information services company, today announced that American 1 Credit Union and Credit Union of Southern California selected Experian’s Decisioning as a ServiceSM for its Instant Prescreen service that identifies […]

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Tim Howard discusses building his brand and the value of trusted business relationships at the Experian Marketing Services 2014 Client Summit

Posted on Sep 03 2014 by

Experian Marketing Services, a global provider of integrated consumer insights, targeting, data quality and cross-channel marketing, hosted a fireside chat with U.S. Men’s National Soccer Team goalkeeper Tim Howard at its 2014 Client Summit. In the following video clip from that fireside chat, Howard discusses how he decides to align with brands that match his […]

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Experian’s partnership with Ubuntu Education highlights commitment to social responsibility

Posted on Aug 21 2014 by

At Experian, we have a firm commitment to social responsibility. We show that commitment through a broad range of efforts that help communities realize their social and economic potential by investing in community and education programs that foster the financial health of individuals and small businesses across the globe.

As part of this commitment, Experian has more than 100 employees who are certified as Experian Education Ambassadors. These ambassadors educate consumers throughout the United States about credit reporting, credit scoring, fraud and identity theft and other issues in which Experian has expertise. Presentations take place at youth organizations, schools, colleges and universities, faith-based organizations – anywhere people gather and request information about these important subjects.

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Experian Marketing Services’ 2014 Client Summit reinforces the need for authentic storytelling

Posted on Aug 07 2014 by

Experian Marketing Services, a global provider of integrated consumer insights, targeting, data quality and cross-channel marketing, gathered more than 1,000 top marketing executives from the world’s leading brands for the 2014 Client Summit. The event reinforced the importance of storytelling for marketers and how brands need to deliver exceptional and authentic customer experiences.

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Experian launches platform to manage cross-channel fraud risk

Posted on Jul 29 2014 by

 Precise ID® with FraudNet provides a single view of a consumer’s identity across devices Experian®, the leading global information services company, has announced the launch of a cross-channel fraud platform to better authenticate consumers, validate their mobile devices and identify mobile fraud. The platform combines Experian’s Precise ID®, an industry-leading risk-based authentication service, with FraudNet, a global […]

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Driving with the top down? You’re probably highly educated and very successful

Posted on Jul 25 2014 by

Summertime only comes around but once a year. And when it does, you can always expect to see the sun shining brightly, kids eating ice cream and folks heading to the beach.

While all these may be staples of the season, none are more indicative of summer than seeing someone drive down the highway in a nice convertible with the wind blowing through their hair.

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Ori Eisen featured on BloombergTV

Posted on Jul 25 2014 by

Ori Eisen, founder of the 41st Parameter, a part of Experian, and Frank Abagnale Jr. spoke with Bloomberg TV recently about new major new fraud threats emerging and how Experian can help protect organizations and their customers from becoming victims. Experian’s fraud prevention and identity management business helps clients combat the global fraud epidemic costing businesses […]

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Experian Marketing Services unveils comprehensive end-to-end Marketing Suite

Posted on Jul 24 2014 by

The Experian Marketing Suite enables brands to create and deliver authentic customer experiences across all interaction points Experian Marketing Services today launched the Experian Marketing Suite. Unveiled at Experian Marketing Services’ 2014 Client Summit in Las Vegas, Nevada, the Marketing Suite is a cohesive end-to-end marketing solution that enables brands to create and deliver authentic customer […]

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How fraud is transforming the mobile banking industry

Posted on Jul 23 2014 by

Cybersecurity is increasingly becoming a challenge across many industries. I recently spoke with Mike Gross, the director of risk strategy and professional services at 41st Parameter, about how the banking industry is changing to adapt to new mobile technology and the new forms of fraud that exist as a result. At 41st Parameter, Mike is responsible […]

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CBA Symposium: Experian discusses credit building for unbanked consumers

Posted on Jul 18 2014 by

As many as 54 million Americans cannot access traditional, low cost credit because they have insufficient or no credit history. That fact often forces them to turn to high-cost financial resources, or worse, become trapped in a cycle of predatory lending.

Credit Builders Alliance, an organization committed to helping non-traditional financial and asset building organizations serve low and moderate income individuals, recently was host to an invitation-only credit building symposium that brought together representatives from non-profit, for-profit and public sector organizations to begin a dialogue about how we can all work together to address this pressing issue.

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Companies struggle to access information quickly for marketing personalization

Posted on Jul 16 2014 by

Experian Data Quality, a part of Experian Marketing Services and a leading provider of data quality software and services, today published a new report on the prevalence of personalization and analytics required to support new marketing efforts. The study found that while almost half of companies personalize messages across more than one channel, organizations struggle to gain insight quickly and maintain an accurate data source.

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Experian Marketing Services upholds leadership position as the number 1 email marketing provider to the top ecommerce retailers in North America

Posted on Jul 10 2014 by

For the seventh straight year, Experian Marketing Services secured the top spot, according to Internet Retailer’s 2014 Top 500 Guide Experian Marketing Services has once again secured the number one position as the leading email marketing provider to the greatest total of top 500 online retailers in North America. According to Internet Retailer’s recently released […]

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Experian Marketing Services brings together marketing storytellers for 2014 Client Summit

Posted on Jun 26 2014 by

2014 Client Summit: Storytellers will focus on how brands can deliver authentic and meaningful customer experiences. Experian Marketing Services today announced a star-studded speaker lineup for its 2014 Client Summit to be held July 23–25, 2014, at The Cosmopolitan of Las Vegas, in Las Vegas, Nev., around the theme of “Storytelling.” The award-winning event will […]

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Why Mississippi Lawsuit Against Experian has no Merit

Posted on Jun 21 2014 by

Earlier this week, it was reported that the Mississippi Attorney General filed a lawsuit against Experian. While not breaking news, it is important to provide context to the allegations.

As the world’s largest credit bureau – and in managing more than 220 million files in the US alone – it has become commonplace to question credit reporting agencies. We are used to scrutiny of our practices – but sometimes the claims are just plain wrong.

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Experian Marketing Services honored with three Stevie Awards at the American Business Awards

Posted on Jun 16 2014 by

Experian Marketing Services’ Client Summit and The Digital Marketer report recognized among more than 3,300 nominations nationwide

Experian Marketing Services, a global provider of integrated consumer insights and targeting, data quality and cross-channel marketing, was presented with three bronze Stevie Awards at the 12th Annual American Business Awards in Chicago, Illinois, on Friday night, June 13, 2014.

The American Business Awards is the nation’s premier business award program. All organizations — public and private, for-profit and nonprofit, large and small — operating in the United States are eligible to submit nominations. As a winner, Experian Marketing Services was recognized from more than 3,300 nominations that were submitted this year.

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Experian Marketing Services finds that personalized abandoned cart emails drive significantly higher revenues than promotional mailings

Posted on Jun 12 2014 by

According to Experian Marketing Services, a global provider of integrated consumer insights, targeting, data quality and cross-channel marketing, abandoned cart emails have significantly higher revenue per email than promotional mailings. Featuring results from a new email remarketing best practices analysis, as part of its Q1 2014 Email Benchmark Report, Experian Marketing Services found that personalized […]

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U.S. World Cup fans watch TV “everywhere,” but multitask

Posted on Jun 11 2014 by

World Cup fans will be watching the 2014 games across multiple devices, often simultaneously, according to an analysis from Experian Marketing Services, a global provider of integrated consumer insight, targeting, data quality and cross-channel marketing. Specifically, World Cup fans are 31 percent more likely than average to watch online video across multiple devices, with 64 percent of adult fans watching online video during a typical week, compared with 49 percent of all adults. This is according to Experian Marketing Services’ National Consumer Survey, a nationally representative, continuously fielded survey of approximately 25,000 U.S. adults, including both English and Spanish speakers.

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Love and Marriage… and Credit

Posted on Jun 02 2014 by

Half of married couples in the U.S. say that credit scores were important to them when choosing a mate, according to the latest Experian Consumer Services survey comparing the relationship between marriage and credit.

The study also showed that 95% of participants rate “financial responsibility” as important, with “physical attractiveness” and “career ambition” following at 86% and 77%, respectively.

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Affluents are far more likely to use smartphones for charity donations and food purchases compared with the average mobile user

Posted on May 29 2014 by

According to new research from Experian Marketing Services, a global provider of integrated consumer insights, targeting, data quality and cross-channel marketing, mobile devices are playing an increasingly important role in how users make purchases across all categories. While purchases using a computer or digital tablet still reign supreme, transactions via mobile phones are on the rise, and marketers are poised to take advantage of this trend.

The adoption of mobile marketing increased 17 percent in 2013, while 71 percent of marketers currently are engaging consumers in the mobile channel. This trend, among others, is highlighted in Experian Marketing Services’ recently released 2014 Digital Marketer: Benchmark and Trend Report. The report is an annual go-to resource for marketers looking for key industry benchmarks, insights, technology trends and consumer data.

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