Denise McKendall

Denise McKendall is a Senior Product Marketing Manager at Experian. She has over 15 years of experience in financial services product management, product development and marketing focused on acquisitions and retention for the credit card and mortgage industries. Her product suite consists of: Trend View, TAPS (Total Annual Plastic Spend), Estimated Interest Rate Calculator, Premier Aggregated Credit Statistics, Financial Personalities, Payment Stress Attributes, Combined Loan-to-Value and Automated Valuation Model.

All posts by Denise McKendall

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Using trended data for deeper lending...

Historical data that illustrates lower credit card use and increases in payments is key to finding consumers whose credit trajectory is improving. But positive...

Read More Using trended data for deeper lending
How trade level fields help lenders deliver and person...

Consumers want to pay less. This is true in retail and in lending. No big surprise, right? So in order for lenders to capitalize...

Read More How trade level fields help lenders deliver and personalize consumer offers
Why fintech lenders are snatching up more personal loa...

It’s hard to remember a world without online lenders. Today, fintech players continue to pop up, making it easier to cross-shop loans and land...

Read More Why fintech lenders are snatching up more personal loan business