Latest Posts

Your guide to mapping Oracle audiences to Experian

We’ve mapped Oracle audiences to Experian audiences, helping you to switch your audience targeting with no impact to campaign performance.

Published: September 30, 2024 by Lucy.Simmonds@experian.com
Introducing the top 10 audiences you should be targeting in Q4

Experian is excited to introduce our top 10 audiences for you to activate in Q4, as well as our new and seasonal audiences.

Published: September 24, 2024 by Lucy.Simmonds@experian.com
How Experian and Snowflake are creating more connectivity in programmatic

Experian and Snowflake announce Experian's identity graph into Snowflake’s Data Cleanroom, adding data privacy, accuracy, and efficiency to programmatic advertising.

Published: September 18, 2024 by Experian Marketing Services
Five key considerations for integrating linear and connected TV

Experts from Comcast Advertising, Disney, Fox, Samsung Ads, Snowflake, and others share their tips on how to balance linear and CTV in 2024.

Published: September 17, 2024 by Experian Marketing Services

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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