Latest Posts

PurpleLab® audiences now live in Experian’s data marketplace

PurpleLab® audiences are live in Experian’s data marketplace and Audigent curated deals. Activate privacy-compliant, clinically grounded healthcare segments at scale.

Published: September 8, 2025 by Experian Marketing Services
What’s curation in AdTech?

Learn what curation in AdTech means and how Experian powers privacy-first, performance-ready programmatic media in 2026.

Published: September 3, 2025 by Experian Marketing Services
How to turn quality data into measurable ROI

Discover how marketers are using innovative approaches to identity to improve performance, deliver ROI, and cut through the noise.

Published: August 27, 2025 by Experian Marketing Services
Audigent now offers turnkey open internet deals through Amazon DSP

Audigent now offers turnkey curated deals via Amazon DSP, giving advertisers premium open-internet access, reduced costs, and outcome-driven performance.

Published: August 25, 2025 by Experian Marketing Services
Omnichannel marketing: The path to more connected campaigns

Omnichannel marketing is no longer optional. Learn why focusing on consumers, and not channels, will drive better performance.

Published: August 21, 2025 by Kimberley Klevstad, Account Director, Retail
Audigent curated inventory packages now available in DV360

Audigent, a part of Experian, is excited to announce that curated audience and contextual inventory packages are now accessible on Google Display and Video 360 (DV360), delivered via Index Marketplaces.

Published: August 20, 2025 by Experian Marketing Services
A clear path to activation and measurement for brands

Experian's activation and measurement solutions for brands help drive reach among key audiences and measure the impact.

Published: August 19, 2025 by Experian Marketing Services
Four segmentation methods and when to use them in marketing

Explore four key segmentation methods and when to use them to boost ROI, personalize marketing, and reach the right audience with Experian insights.

Published: August 14, 2025 by Experian Marketing Services

Subscribe to our newsletter

Enter your name and email for the latest updates

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

Visit our website

Subscribe to our newsletter

Stay up to date on the latest industry news and receive expert tips from our marketing experts.
Subscribe now!