Tag: Ponemon Institute

As data breaches continue to attract publicity, consumers are expecting more from impacted organizations.

A recent study conducted by the Ponemon Institute found that a data breach is among the top three occurrences that affect brand reputation, along with poor customer service and an environmental incident.

According to a recent Ponemon Institute study, 65 percent of study participants say their organization has had a data breach in the past two years involving consumer data outsourced to a third party. Most of these are preventable, as employee negligence accounts for 45 percent of data breaches and lost or stolen devices account for 40 percent.