All posts by Lucy.Simmonds@experian.com
Discover how Experian and MMGY drove closed-loop measurement for Windstar Cruises, connecting digital marketing efforts to real bookings.
Four advertising trends from CES 2025 - from AI and connected TV (CTV) to privacy-first and sustainable advertising solutions.
Discover data-driven strategies to win big with football audiences this postseason, such as sports enthusiasts, college fans, 21+ viewers, and more, using Experian’s 2,400+ syndicated audiences across top advertising platforms.
Introducing the Experian data marketplace. Discover a new addition to our portfolio of data-driven activation solutions.
Discover how the latest OpenRTB 2.6 specs bring transparency to ID bridging, ensuring trust and effective identity resolution for a sustainable programmatic future.
Start planning the year ahead with our syndicated audiences to tailor your messaging for New Year’s resolution audiences.
With insights from Paramount, discover how authenticated audiences and universal IDs transform CTV advertising with precise targeting and cross-device tracking.
We’ve mapped Oracle audiences to Experian audiences, helping you to switch your audience targeting with no impact to campaign performance.
Experian is excited to introduce our top 10 audiences for you to activate in Q4, as well as our new and seasonal audiences.
