Holiday hot sheet – Top shopping days of the season

Posted on Dec 13 2013 by

Year-over-year email revenue is up 12% for peak shopping days.

Cross-channel marketing demands better data

Posted on Dec 12 2013 by

As marketers work to better coordinate communications across channels, they need accurate data and insight to make it happen.

Weekend mailings lead to higher opens, transactions and revenue

Posted on Dec 10 2013 by

Each holiday season we are asked whether or not it is worthwhile to send email on weekends. Here’s what our analysis shows.

Holiday Hot Sheet – Peak Week wrap up

Posted on Dec 06 2013 by

Email and search data and insights from peak shopping days so far this holiday season, including Thanksgiving Day, Black Friday and Cyber Monday.

Holiday hot sheet – Get to know Hispanic consumers

Posted on Dec 03 2013 by

Hispanic consumers this holiday can mean the difference between a good season and a great one.

The building blocks of customer satisfaction

Posted on Nov 26 2013 by

Organizations should work to improve data quality to increase customer satisfaction, especially in the call center environment.

Holiday hot sheet – Master the art of personalization

Posted on Nov 22 2013 by

Research shows that the ‘personal’ touch is increasing email open rates and online searches this season.

Trending Now: The wish list

Posted on Nov 22 2013 by

Many brands are taking advantage of holiday wish lists – here are some ideas you can use this season.

EMS on Bloomberg Radio: Bill Tancer discusses hot products, key consumer trends to watch

Posted on Nov 21 2013 by

Bill Tancer joins Bloomberg Radio to discuss what hot product trends mean for retailers and marketers.

Experian QAS evolves to Experian Data Quality

Posted on Nov 21 2013 by

Experian QAS becomes Experian Data Quality to highlight the goal of becoming a leading global data quality provider.