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It’s almost the start of a new year, and that means it’s time to make plans for your 2024 marketing strategy. With resolutions being...
Over the last few months, Experian has released new syndicated audiences to most major platforms supporting retail and travel. In this blog post, we’ll...
As Earth Day approaches, it’s the perfect opportunity for marketers to explore innovative ways to engage with eco-conscious customers. With a strong and growing...
Over the past two decades, marketers were consumed with the Millennial generation. Those individuals born between 1980 and 1995 represented a new set of...
OpenAudience™ will provide marketers the ability to easily plan and buy advertising for every digitally addressable consumer across the open web LOS ANGELES, May...
Understand the attitudes, behaviors, motivations and consumer preferences for the five distinct mom...
If the time spent on the Internet for personal computers was distilled into an hour then 27 percent of it would be spent on...
With record ad spending predicted for the 2012 election, the rest of the nation will soon be bombarded with television ads “approved by” politicians...
Cell phone ownership among American adults is 91% and 98% among young adults. Verizon and AT&T will almost certainly continue to dominate the market,...