All posts by Experian Marketing Services

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GDPR: It’s the Final Countdown...

Marketers and data services providers in the United States are preparing for the upcoming European Union data protection regulation and its potential impact on...

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Experian joins The Internet of Things Consortium...

Experian is pleased to announce our involvement in The Internet of Things Consortium (IoTC) as a member organization. Experian joins more than 60 leading...

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Reimagining your role in the analytical revolution...

The analytical revolution: three suggestions that will help you to reimage analytics in your organization and drive your business...

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Put a little spring in your email marketing strategy...

Marketers should focus on three core areas to deliver the most value to customers: preference data, message relevancy, and a mobile-first approach....

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Instant gratification powered by webhooks...

Webhooks are connections within the internet that enable events and data to be easily shared between...

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Verizon to close email service: 5 steps to keep valuab...

Five recommendations for marketers to consider about Verizon's email service...

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The ESP trend: Everychannel is the new normal...

Moving beyond stand-alone email into more channels and addressing newer technologies is crucial to Email Service Providers...

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Tricky triggers: Understanding shopping cart abandonme...

Ensure you understand privacy compliance pitfalls with special attention on shopping cart abandonment...

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“PII” is dead, or rethinking privacy in a digital univ...

Understand what Personally identifiable information, Pll, means today and engage on privacy laws to help you build brand...

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