Hayley Schneider

Sr. Manager, Content Marketing

Hayley Schneider is a marketing professional with over 10 years of experience building impactful, audience-focused content strategies. With expertise in B2B storytelling, campaign planning, and content analytics, she creates high-performing thought leadership, e-books, case studies and blogs that align with business objectives. Prior to Experian, Hayley honed her skills at ClickPay and Disney, gaining expertise in storytelling, campaign planning, and brand marketing. A lifelong bookworm and proud Swiftie, she thrives on translating complex ideas into compelling, actionable stories to connect with audiences in meaningful ways. Hayley holds a B.A. in English and Spanish from the College of the Holy Cross in Worcester, MA.

-- Hayley.Schneider@experian.com

All posts by Hayley.Schneider@experian.com

Five takeaways from Cannes Lions 2024

Marketing trends

Discover Experian's top five takeaways from Cannes Lions 2024, the advertising industry's biggest event of the year.

Published: June 27, 2024 by Hayley.Schneider@experian.com

Introducing Experian Third-Party Onboarding

News

We're excited to introduce Experian Third-Party Onboarding which streamlines the monetization of third-party data provider's audiences.

Published: June 11, 2024 by Scott Kozub, VP, Product Management

Retail media strategy: The three stages of retail media success

Marketing trends

Learn three crucial stages to optimize your retail media strategy to excel in the fastest-growing media channel.

Published: June 4, 2024 by Anne Passon, Sr. Sales Director, Retail

Five themes to watch for at Cannes Lions 2024

Marketing trends

From cookie deprecation to connected TV, explore the five themes we expect everyone to be talking about at Cannes Lions 2024.

Published: May 21, 2024 by Hayley.Schneider@experian.com

2024 back-to-school marketing trends brands need to plan for

Marketing trends

Learn how early planning, digital channels, and data-driven activation are shaping 2024 back-to-school marketing strategies.

Published: May 16, 2024 by Hayley.Schneider@experian.com

FMCG audience segments built for non-financial campaigns

Marketing data and identity

Learn how you can use Experian and FMCG Direct, a Deluxe company's financial audiences for non-financial campaigns.

Published: May 9, 2024 by Experian Marketing Services

How to use audience segments to advertise around live sports

Marketing trends

Discover how to reach your target audience in sports advertising by activating Experian syndicated audiences.

Published: May 8, 2024 by Hayley.Schneider@experian.com

Connected TV political advertising in 2024

Marketing trends

Connected TV (CTV) is transforming political ads for the 2024 elections and offers new engagement opportunities.

Published: May 7, 2024 by Experian Marketing Services

10 political personas to use in digital marketing campaigns

Marketing trends

Learn how Experian's 10 political personas can help you tailor your political digital marketing strategies for the upcoming election cycle.

Published: April 23, 2024 by Experian Marketing Services

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