Three tips you can reduce your shopping cart abandonment rate and increase revenue.
Dr. Korzenny uses data from EMS’ Simmons National Hispanic Consumer Study to look at brand the use of hair styling products among Latinos.
Key opportunities for marketers to optimize mobile marketing to target eCoupon users during the upcoming holiday season.
The 2012 holiday season brought with it a record number of marketing emails in our inboxes – according to Experian Marketing Services, the volume was 5% higher for this holiday season compared to 2011. One trend we couldn’t help but notice was the number of holiday gift guide emails. We like these examples from Crate [...]
Marketers walk a fine line between what they legally can do with their email programs, and what they should do. Here are some pointers to consider before proceeding.
This 2012 holiday season recap includes analysis and insights on the top performing retail sites and the most effective channels driving online traffic.
Bill Tancer was featured on CNBC World; he shared EMS data and insights with a global broadcast audience originating from the 2013 Consumer Electronics Show.
Use these 8 rules of engagement to help you craft compelling and effective SMS messages.
There is no better time to begin incorporating Instagram into your email campaigns. Here are a few ways to get started.
With so many New Year resolutions about losing weight, many Americans have turned to the Internet to help. See what diets they’re searching for.
Experian Marketing Services releases holiday marketing trends for week of
December 23rd
In honor of SMS’s 20th anniversary and the MMA CBP’s 7th edition we would like to provide you with some key information about mobile marketing compliance.
