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Even though most kids haven’t even completed their current school year, now is the time for retailers to start preparing their 2012-2013 back-to-school marketing...

Published: May 29, 2012 by Experian Marketing Services

With more than 80 million mobile internet users in the United States, retailers can really benefit from this communication channel. More and more companies...

Published: September 29, 2011 by Experian Marketing Services

For British Petroleum (BP), 2010 has been marked by the unfortunate developments resulting after the Deepwater Horizon oil rig explosion in the Gulf of...

Published: August 11, 2010 by Experian Marketing Services

Marketing success can sometimes come in the most unlikely of combinations — reminiscent of a great chef crafting a delicious dish from ingredients rarely...

Published: May 9, 2024 by Experian Marketing Services

This summer’s games in Paris represent an extraordinary opportunity to connect with sports audiences on a global scale. As we anticipate this momentous event...

Published: May 8, 2024 by Hayley Schneider

Explore the future of TV measurement with Experian Marketing Services. Stay ahead in 2024 with the latest trends and data...

Published: April 16, 2024 by Experian Marketing Services

With the impending deprecation of third-party cookies, marketers find themselves at the crossroads of innovation and adaptation. As we bid farewell to this identifier,...

Published: April 2, 2024 by Experian Marketing Services

In the ever-evolving and soon-to-be cookieless advertising world, brands and agencies need help finding and maintaining access to accurate and comprehensive marketing data that...

Published: March 28, 2024 by Experian Marketing Services

Shoptalk 2024, the premier event for retail and e-commerce professionals, brought together industry leaders to discuss the latest trends and innovations shaping the future...

Published: March 28, 2024 by Experian Marketing Services

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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