Retailers have always known that building a loyal customer base is the key to success. But whether they’d successfully done so or were still...
Article written by Jill Canetta, Experian Marketing Services’ Chief Data Officer, and Mark Pryzbylski, Experian Automotive’s Senior Director of Product Management At this point,...
It’s been more than two months since COVID-19 was declared a national emergency on March 13 and since that time, consumers have dealt with...
Marketers are always looking for creative ways to get the most out of their digital marketing investments. While there may be different paths to...
The effect COVID-19 has had on lives around the globe is unprecedented. It’s fundamentally shifted our day-to-day routines, as well as many of our...
Tapad, part of Experian, integrates with MediaJel’s current advertising solutions will enable U.S. brands to benefit from improved cross-device reach and targeting capabilities NEW...
The beginning of any new year brings an influx of gym goers who are committed to working on resolutions. Whether the goal is to...
Over the past two decades, marketers were consumed with the Millennial generation. Those individuals born between 1980 and 1995 represented a new set of...
Tapad’s digital identity resolution offering enables Gimbal’s platform to provide expanded insights for campaign optimization to U.S. brand and agency clients NEW YORK,Feb. 11,...
