Whether a result of the cost of razor blades, the increasing popularity of Movember or a general trend in Hollywood to sport some scruff, facial hair hasn’t been this en vogue since the mid-70s.
Email expert Liz Gould provides best practices for integrating remarketing emails into your cross-channel program.
Report shows 11% of smartphone owners are cutting out or less likely to embrace social media
Results from an Experian Marketing Services study of multichannel retailer email trends during the 2013 holiday season to help you prepare for the season ahead.
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Sixty-one percent of marketing leaders cited data, specifically collecting and managing structured and unstructured data, as one of the top business challenges they face.
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A look back at last year’s Memorial Day searches and email campaigns for insights and quick tips based on what tactics worked and what ones fell flat.
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Device recognition will be yet another technology challenge for marketers but has the potential to overcome many key tracking, measurement and privacy issues with which data-driven marketers have struggled.
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Data has become a focal point of all marketing efforts. Ninety-three percent of organizations think data is essential to their marketing success.
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Benchmarks, data and trends from the sixth annual Digital Marketer Report, including results from our global survey of marketers.
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A number of analyses show strong click rates in the navigation area of emails. With mobile usage on the rise, here are some key things to think about when designing navigation bars.
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Better marketing practices and technology will help to mitigate the impact of traffic fraud but only a collective effort from the digital media industry can truly stop this problem from destroying the value of the Internet.
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Matthew Ball provides his own astute interpretation of LUMA Partners recently released 2014 Strategic Buyer LUMAscape.
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Having insight into how consumers behave, especially how they use different channels to discover, purchase and get service, plays a big role in how marketers target customer experiences, as well as how they develop marketing plans.
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