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Experian Teams Up with National Literacy Trust to Make Words Count

We’re currently living in a period of uncertainty in the UK and it can be quite difficult for people to understand how best to set up their finances for any economic turbulence ahead. We are all looking for the financial knowledge, confidence and resilience that can help us absorb any unforeseen circumstances.

However, for some people, it’s not that easy.  Many simply don’t have the literacy skills to be confident in managing their finances. Being able to read and make sense of, for example, a credit report, bank statement or letter from a bank is an essential part of this. But a lack of understanding could lead to financial difficulties and an inability to find the support to improve your situation.

Experian’s ‘United for Financial Health’ programme was born out of the company’s desire to empower vulnerable people so they can improve their financial health through education and action – particularly those affected the most by the Covid-19 pandemic. This is why we’re excited to partner with National Literacy Trust, to help deliver a campaign called ‘Words that Count’. The campaign focuses on providing young people (16-24) in Manchester with skills and confidence in words, to improve their financial health.

The campaign will enable young people to be more comfortable at making good financial decisions. Improving money confidence through literacy skills can also lead to better savings habits – putting them in a stronger position to meet their long-term financial goals like getting a car, a mobile phone contract or even a mortgage. Importantly, improving literacy can help those who are currently struggling as a result of the pandemic.

Experian is immensely proud to support ‘Words that Count’. Young people deserve the opportunity to succeed and avoid the long-term problems associated with financial difficulty, such as unmanageable debt and poor mental health. This campaign can help give them a ‘literacy leg-up’, and we hope it will provide a successful template to help disadvantaged communities throughout the UK.