The latest trends in data management, including collection, cleanliness, security, linkage and accessibility.
After a six-month beta period, collaboration in Snowflake Data Clean Rooms using Experian’s offline or digital graph is now generally available for all clients....
At Experian, we power data-driven advertising through connectivity. Today, we’re excited to introduce our newest offering, which helps drive that connectivity: Experian’s Collaboration in...
Cuebiq’s mission, as an offline intelligence and measurement company, is to deliver the most accurate and reliable insights on how digital marketing efforts impact...
With the impending deprecation of third-party cookies, marketers find themselves at the crossroads of innovation and adaptation. As we bid farewell to this identifier,...
Explore the impact of cookie deprecation on digital marketing and learn strategies to adapt using ethical data practices and first-party...
In the post-cookie landscape, staying ahead requires innovative strategies and partnerships. This case study dives into how MiQ, a leader in the cookieless era,...
Cookies are leaving us, but that doesn’t have to mean performance has to. That’s why Experian is taking the steps needed to future-proof identity...
Centralized data access is emerging as a key strategy for advertisers. In our next Ask the Expert segment, we explore this topic further and...
Bridging disparate data in a fragmented world In today’s world, consumers engage with brands across multiple platforms, including social media, online marketplaces, in-store experiences,...