Discover key consumer insights behind America’s sweet tooth.

Download this report to better understand US consumers’ attitudes and preferences towards candy.


Key insights in this report include:

  • 75% of all U.S. adults eat hard candy or chocolate
  • Older children consumer more candy than younger children
  • Adults who live with children in their household eat more candy
  • The top brand of candy for 10-11 year olds is Nestle Treasures
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