Mobile, display, social, email, cross-channel linkage, consumer behaviors and lifestyle changes and so much more.
Experian Marketing Services' highly anticipated, annual report provides a fresh perspective on the digital landscape and how brands can influence more meaningful connections with customers. A marketer’s analysis shouldn’t start with a technology or a channel, but with a deeper understanding of customers and how they live and consume information in this digital world.
As always, this year’s report contains trend information, predictive benchmark data and analytical insight necessary for business leaders to maximize digital marketing opportunities and return on investment. Learn actionable ways to actively engage customers in conversations while delivering relevant experiences.
Just a few insights from the report:
Discover related consumer research insights from Experian Simmons.