Welcome emails best practices guide

Welcome emails best practices guide from Experian Marketing Services

Whether it’s the first time a potential customer walks into your store or the first time they interact with your email marketing program, the way you introduce your brand and how you personalize that experience can make or break the chances of them becoming a customer. 

In fact, our data shows that welcome emails see more than 3x the transactions and revenue per email over regular promotional mailings.  But that’s not all. 

Download our new eBook on email welcome series to learn how you can:

  • Achieve incremental lift on transaction, click and open rates of welcome emails over standard promotional emails
  • Optimize the timing, messaging and use of personalization for your welcome emails
  • Leverage best-in-class examples from brands effectively using welcome emails

New subscribers to your email list are actively expressing interest in your services or products.  Don’t miss this unique window of opportunity to make a good and lasting first impression.

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