Custom Audiences allow advertisers to target Facebook ads to specific individuals, using first party CRM data. This approach is ideal for amplifying the reach of a client’s overall digital spend across all channels & enables more granular Facebook targeting to improve ROI.
Simply enable your account within the Alchemy Social Platform & upload a hashed file of your first party data (email database, phone numbers or Facebook user IDs), thus ensuring that no "personally identifiable information" (PII) about the individual is shared.
We are uniquely placed to help our clients create a long term dialogue with their customers, which is mutually beneficial and profitable.
The Facebook Exchange allows advertisers to re-target Facebook ads to website visitors who have or have not completed the desired action. These highly targeted and timely campaigns yield excellent results.
To learn more about how Alchemy Social can drive your marketing results, please fill out the following form: