Experian Marketing Services Cross-Channel Marketing Leadership Team
Read about our Cross-Channel Marketing leadership team below, or jump to a particular business unit using the menu at the right.
Peter DeNunzio - SVP and General Manager, Cross-Channel Marketing
Peter DeNunzio has had a distinguished career in global marketing services. He has held leadership positions in branding, direct/database and digital marketing and is a recognized leader in integrated marketing communications across geographies and disciplines. He has held top positions with OgilvyOne (General Manager), Draftfcb (President, NY) and Aimia’s Carlson Marketing unit (President, US). He is a frequent speaker at industry events and sits on the boards of The Advertising Educational Foundation and the Center for Global Brand leadership at Columbia Business School. He graduated from Princeton University and holds an MBA from Columbia Business School. He and his wife Ciara Burnham – live in Manhattan and have four children.
Marshall Stanton – Vice President, Client Management & Delivery, Cross-Channel Marketing
“Marketing forward is where predicting the future and creating the future intersect.”
Accomplished at leading large teams, business transformation, continuous improvement programs, and helping companies deliver on market and customer demands, Marshall is leading Experian’s client management and delivery for the Data Management Group. His expertise in client solution delivery, technology, operations and relationship management, ignites trust with his team and our customers to ensure we meet their continually changing needs. A member of Mensa International, Marshall is an avid blogger, a diehard Chicago sports fan and enjoys antiquing, cooking, photography and spending time with his wife and two daughters.
Michael Kimmons – Vice President, Client Success Organization, Cross-Channel Marketing
“Marketing forward is powering the ‘art’ of marketing with the ‘science’ of data and analytics to drive dramatically better marketing outcomes and consumer experiences.”
Michael brings over 25 years of strategic perspective and execution experience needed to drive business and marketing results in the consumer marketing space. He currently leads the client success organization responsible for delivering marketing strategy to Experian’s clients, ensuring they realize significant top- and bottom-line value through innovative strategies, consumer insight, marketing analytics and marketing effectiveness across most vertical markets. Currently residing in Seattle, Michael enjoys home improvement projects and is restoring his first car, a 1965 Mustang convertible.
Rich Bossbaly - Vice President, Sales, Cross-Channel Marketing
Rich Bossbaly leads the North American direct sales team for Cross-Channel Marketing, helping shape the strategy that connects leading brands with the technology, service and expertise they need to maximize marketing ROI.
Kat Berman - Vice President, Product Marketing, Cross-Channel Marketing
Kat leads product marketing for Cross-Channel Marketing. She is responsible for developing product marketing strategies that drive adoption of Experian Marketing Services’ products and ensures that the global product roadmap is informed by our client requirements and market opportunities. Prior to becoming VP of Product Marketing for Cross-Channel Marketing, Kat served as VP of Client Services supporting CheetahMail.
Yara Lutz - Vice President, Client Services, Cross-Channel Marketing
Yara joined Experian Marketing Services in 2004 and has more than 12 years of experience in digital and email marketing. In her current role, Yara manages the east coast Client Services team. She leads a team that manages some of Experian Marketing Services’ most strategic accounts across a variety of industries. Yara helps her clients maintain and grow profitable relationships with their customers by providing methods to enhance their email programs.
Kelly Dedman - Vice President, Client Services, Cross-Channel Marketing
Kelly began his career with Cross-Channel Marketing in 2002 and brings 15 years of online marketing experience. He has worked in email marketing since the industry’s infancy in 1999, pioneering the creation and development of advertiser-supported email newsletters and special offers for eTour.com and Ask.com.
Kelly leads the California-based client services teams, working with industry-leading clients across a wide range of verticals including retail, technology, financial services, entertainment and travel. He guides the account management and integration teams in providing world-class customer service, technical integration and strategic support from offices in Los Angeles and The Bay Area.
Marcia Jacobs – Vice President, Professional Services, Cross-Channel Marketing
Marcia Jacobs – Vice President, Professional Services, Cross-Channel Marketing Marcia brings a rich history of successful client management across a spectrum of marketing solutions. Most recently, Marcia held the position of VP/GM at ClickSquared, a marketing solutions platform provider located in Boston, MA. In this role Marcia was responsible for Market Development, Client Management, and ongoing Account Operations. Prior to ClickSquared, Marcia helped fuel SAP’s international growth as Group Director, Global Marketing, and before that she was Vice President, Solutions at Xchange, Inc., one the companies that the lead the initial wave of Campaign Management Application evolution. Marcia who worked at Harte-Hanks in the 90’s in several Solution Development and Account Management roles. Marcia holds a B.A. in Economics from the University of Vermont.
Anna Thomas - CTO, Cross-Channel Marketing
Anna is responsible for managing the global cross-channel marketing product development team. Leveraging almost 20 years of successful IT experience, Anna focuses on execution of cross-channel marketing deliverables to seize large and growing market opportunities and build convergence of marketing platforms. Prior to Experian Marketing Services, Anna was at Barclays Capital, as Vice President, Sales IT (Sales Analytics, CRM and Data Management) where she managed the global rollout of a sales portal that provided CRM and analytics capabilities to global sales teams. She started her career as Research Scientist for Department and Science and Technology India.
Mariah Gause – Vice President, Finance, Cross-Channel Marketing
Mariah brings over 12 years of proven financial management experience in supporting business growth, driving process improvements and leading diverse teams. She joined Cross Channel Management after building and leading the Marketing Services Financial Planning and Analysis organization. Mariah graduated as a Fuqua Scholar from Duke’s MBA program, and Suma Cum Laude with Honors from Clemson University.
Amy Inlow - Senior Director, Marketing and Communications, Cross-Channel Marketing
Amy has more than 15 years of global, strategic marketing and communications experience working with some of the world’s leading technology brands through periods of high-growth and significant change. Evangelizing Experian Marketing Services through our leading products including Cross-Channel Marketing, CheetahMobile and our Cross-Channel Marketing Platform, she’s passionate about helping brands engage with today’s dynamic, hyper-connected and opinionated consumer. From her home in Greenwich, Connecticut, Amy enjoys practicing Reiki and Bikram yoga, running and spending quality time with her son. She’s also an amazing Paleo chef.
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