Move beyond coordinated push campaigns to deliver more personalized interactions across all channels.
Achieve higher performance and improve marketing return on investment by delivering the right message to the right person when they are most receptive to it and in the most convenient channel.
Cross-channel campaign management: Manage and orchestrate all customer interactions within a single system, in real-time.
Cross-channel execution: Leverage a highly flexible approach to data-driven campaign management and real-time execution, allowing marketers to plan, orchestrate and optimize customer interactions across marketing channels, including email, mobile, social, web, and digital print.
Activate customer data: Use first-party customer and prospect data to improve advertising performance in every addressable channel: display, mobile, social, video and TV.
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