Learn how the platform can help conquer your toughest marketing challenges
While consumers are undeniably becoming more digital, the majority of brands still
use direct mail as an effective way to make meaningful connections with existing customers,
as well as acquire new ones. However, in order to optimally engage customers
and prospects through direct mail, brands must find ways to deliver more personalized
content, while also reducing production costs. Experian Marketing Services’
cross-channel marketing platform enables brands to seamlessly integrate print into
their cross-channel marketing program and leverage integrated customer data to execute
more personalized, automated and cost efficient direct mail campaigns.
Create meaningful and cost effective connections through direct mail:
Drastically reduce printer and data processing fees for direct mail campaigns
by generating fully rendered print-ready files, along with the necessary postal presort
customer data and digital variable print outputs to deliver highly personalized
direct mail content, at a fraction of the cost
Effectively convert existing or new customers to other channels through personalized
URLs (PURLs) and/or QR codes that direct customers to mobile landing pages or online
Coordinate print content for direct mail campaigns with communications in other
channels through centralized and streamlined cross-channel campaign
management to ensure more consistent brand experiences across channels
Want to get started?
Fill out this brief form now to find out how we can improve your email marketing
program. Or, give us a call at 866-626-6479 to find out how we can help you.