Information. It's the universal currency of today's dynamic business environment; the essential bridge between marketers and consumers and the power behind turning prospects into profitable, long-term customers. So when it comes to choosing a data resource, you can't afford anything but the best.
Target consumer or business audiences with precision and fuel your customer acquisition campaigns with Experian® data. Whether prospects are just around the corner or all the way across the country, Data Select helps you find them and turn them into customers before your competition does. Experian draws from the most complete demographic, firmographic, transactional and behaviorial information available to provide powerful data from one source.
Selecting a data resource ranks among the most critical marketing decisions you'll ever make.
Selecting a data resource ranks among the most critical marketing decisions you'll ever make. With such a far-reaching impact, data is one of the core components of your marketing program. Your decision ultimately affects the success — or the failure — of your business. When weighing your options, remember that not all data resources are the same. It's important to know your data supplier and understand how it compiles the data it supplies to you. The difference is always in the details.
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