Delivering the mindset of the American consumer, our consumer research studies supply leading advertisers, agencies and media companies with the most timely, single-source consumer research insights available. We survey over 30,000 consumers annually, continuously measuring and updating consumer attitudes, product and brand preferences, media consumption habits and demographic and lifestyle characteristics.
Bring consumer targets to life with vivid and complete profiles, including lifestyles, attitudes, brand preferences and media use.
Improve your Hispanic marketing efforts by providing unique insights and vivid profiles of Hispanic consumers including, lifestyles, attitudes, brand preferences, media use and more.
Cross-platform consumer profiling and media planning tool that reports consumer behavior and attitudes across 11 media platforms.
Reports nearly 60,000 consumer data elements, including media behaviors, brand preferences and attitudes down to the ZIP Code level across the country.
Assess advertising performance and detect shifts in consumer trends in a single-source solution.
Understand consumer engagement with nearly 800 different magazines, TV programs/networks and Websites.
Discover how consumers use new and emerging media platforms, including mobile phones, social networking, instant messaging, blogs, gaming, social tagging/bookmarking, online video/audio and dozens of other media channels.
Link the deep consumer insights within the Simmons National Consumer Study with the Nielsen Television Index.
To learn more about how we can help improve your marketing efforts, please fill out the form or call (866) 256-4468: