Latest Posts

Reach voters based on how, where, and when they engage in the 2026 election cycle with Experian Audiences

Discover how Experian Audiences help build political campaign audiences using voter priorities, media behaviors, and election timing for more relevant outreach.

June 29, 2026 by Experian Marketing Services
Four themes that defined Cannes Lions 2026

Four Cannes Lions 2026 themes for marketers: agentic AI, interoperability, curation and measurement across a connected ecosystem.

June 24, 2026 by Experian Marketing Services
Cannes Lions 2026: Why independent, interoperable foundations matter more than ever

Ahead of Cannes 2026, explore why agentic AI, interoperable identity, audience activation, and measurement are top priorities for marketers.

How pharma marketers can reach health audiences in a privacy-first ecosystem

Discover how pharma marketers use privacy-safe health audiences to reach patients and providers while activating compliant condition-based segments.

June 9, 2026 by Experian Marketing Services
Experian Audiences are now available in the Adobe Advertising DSP

Experian Audiences are now available in the Adobe Advertising DSP, helping marketers activate reliable audience data across connected media workflows.

June 4, 2026 by Experian Marketing Services
AdTech’s next chapter: Proving outcomes, not just performance

Learn how marketing measurement is evolving beyond clicks and conversions with identity, incrementality, and interoperable data that connect campaigns to business outcomes.

June 3, 2026 by Ali Mack, VP, AdTech Sales
How CPG brands can reach shoppers across fragmented purchase journeys with Experian Audiences

Learn how Experian Audiences help CPG brands reach shoppers based on how they buy across retailers and channels.

May 27, 2026 by Experian Marketing Services
Real-time data enrichment: The bridge to improved programmatic decisions 

Learn how real-time data enrichment helps marketers use bid-time signals to strengthen programmatic activation and measurement.

A deep dive with an Experian partner, Microsoft Advertising

Learn why Microsoft is using curation to connect premium inventory, transparency, audience intelligence, and AI.

May 19, 2026 by Experian Marketing Services