Reports and Whitepapers
Connecting the Dots of Consumer Identity: How Identity Resolution Can Transform the Customer Experience
Download this insightful identity resolution white paper from Experian to find out why savvy marketers can no longer ask themselves if they should invest in an identity resolution solution, but when.
Download this insightful identity resolution white paper from Winterberry Group to learn more about the evolution, current state and why resolving for identity is so critical to marketing success.
According to a recent study by the IAB, measurement and attribution will be the center of marketers’ efforts in 2017. Learn how marketers and media practitioners plan to evolve data-centric practices in the year ahead.
Addressable TV uses 1st, 2nd and 3rd party data to perfect audiences and reach those exact households using television.