Download The Hitwise Credit Card Report
Credit card companies have been amassing customers at a rapid rate over the past few years. The credit crisis and recession forced firms to rethink their approach to customer acquisition. With the industry’s customer acquisition efforts in turmoil, Experian Hitwise data provide a timely source to help credit card companies and affiliates respond to these market forces.
This report will help answer the following questions:
- What is the state of credit card comparison websites?
- What type of consumers are shopping around for credit cards?
- How do consumers search for credit cards and how is that changing?
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