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Boston Proper saves money, increases conversions using Experian Marketing Services solutions

 

Learn how this major retailer improved customer engagement, marketing efficiencies and revenue. Highlights of the case study include:

  • Postage costs lowered by 4.4 percent
  • Advertising efficiency increased by 30.4 percent
  • 4.2 times higher average revenue per email
  • High click-through rates of 45 percent

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