Recent press coverage from Experian Marketing Services

Press Releases

Experian redefines marketing to help automotive brands better engage and connect with car buyers

Experian takes the next step forward in identity resolution to help marketers more easily connect offline and online identities

Articles

Why Identity Matters to Marketers … and Consumers | Adweek

What Is Cross-Device Identification and How Can Marketers Use It? | CMSWire

Experian Launches Experian Marketing Engine™ at the Cannes Lions | MarTech Advisors

Experian Launches Experian Marketing Engine | DestinationCRM

Quality is the New Data Frontier | DMA

Experian Takes the Next Step Forward in Identity Resolution | MarTech Series

Experian takes the next step forward in identity resolution to help marketers more easily connect offline and online identities | GuruFocus

Experian Launches MarketingConnect | DestinationCRM

Experian Launches MarketingConnect(SM), a new Platform For Identity Services | ReadITQuik

Experian’s President of Marketing Services, Kevin Dean sits down with us to discuss the future of Adtech | Authority Magazine

DMA, ARF and CIMM To Develop Data Quality Labeling Standards | DMA

Audiences Respond to Ads Catered to Them, but TV Campaigns Haven’t Caught Up | Adweek

5 Tips To Up Your Attribution | MediaPost

Busting the Biggest Myths About Digital Transformation | MKTGinsights

Don’t Skip These Questions When Talking to Martech Vendors | MKTGinsights

Digital and Traditional Marketers Aren’t So Different After All | MKTGinsights

The Missing Link: Maximizing Social Media To Power Marketing Campaigns | MediaPost

TechBytes with Mindy Pankoke, Product Manager, Consumer Marketing Data Solutions, Experian | MarTech Series

Roku Expands OTT/Linear TV Measurements For Advertisers | MediaPost

Helping Non-Profits Resonate with the Right Audience #ExperianStories | Experian Blog

To Resonate, Influencer Marketing Can’t Just Borrow Interest | [a]list

Forward thinking: Reshaping how Marketers View Campaign Attribution | MarTech Advisor