Experian Marketing Services’ Q1 2014 Email Benchmark Report details overall email marketing trends for the first quarter.
Key findings in the study include:
This quarter in the spotlight on section we take an in-depth look at abandoned cart emails. This report details the benefits of sending a remarketing series, as well as the increased transaction rates possible when personalized content and special offers are included in abandoned cart messages
To download this study, please fill out the following information: