The speed with which public attitudes have shifted towards greater acceptance of Lesbian, Gay, Bisexual and Transgendered (LGBT) Americans and their causes has left many marketers scrambling to devise plans that are not only inclusive, but in many instances designed to overtly and publically court this influential and growing consumer segment.

Experian Marketing Services’ 2013 Q1 Email Benchmark Study details the overall email marketing trends for the first quarter of 2013, as well as the key performance indicators (KPIs) that have shaped the success of our client’s email programs.

The influence of the growing Hispanic population on American culture can be felt everywhere from the food we eat to the music we enjoy to even the ways we celebrate.