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Ad Effectiveness

Demonstrate audience value and campaign success to advertising partners

  • Profile beyond demographics by matching your visitor profiles to advertisers’ target audiences to discover new opportunities
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  • Grow and retain relationships and ad sales revenue by providing your advertisers with deep metrics and insight into campaign performance
  • Present timely post-campaign results that precisely describe the audience that interacted with the campaign and how the campaign influenced their online behavior, including visits, searches and conversions

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