Search Results for: consumer products

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Explore the impact of cookie deprecation on digital marketing and learn strategies to adapt using ethical data practices and first-party...

March 26, 2024 by Experian Marketing Services

As the vibrant colors of spring emerge, so do opportunities for marketers to engage with their audience in fresh and meaningful ways. Crafting effective...

March 14, 2024 by Experian Marketing Services

In the post-cookie landscape, staying ahead requires innovative strategies and partnerships. This case study dives into how MiQ, a leader in the cookieless era,...

February 27, 2024 by Experian Marketing Services

Retail media network advertising strategies based on benchmarks and trends seen with Walmart, Amazon, and more...

February 13, 2024 by Experian Marketing Services

Dive into the retail media landscape. Explore Amazon's dominance, Walmart's innovations, and the future trends shaping advertising...

January 23, 2024 by Experian Marketing Services

Magnite and Experian have formed a strategic integration to enhance cross-device audience targeting in the advertising industry. Magnite, the largest independent sell-side platform, and...

December 12, 2023 by Experian Marketing Services

In the fast-paced advertising world, collaboration is crucial to keep up with the flux in consumer behaviors. Samsung Ads and Experian have joined forces...

December 5, 2023 by Experian Marketing Services

A few weeks ago, Experian and OpenX hosted a supply-side think tank at our New York City office. Over 70 industry leaders met to...

November 15, 2023 by Experian Marketing Services

It’s almost the start of a new year, and that means it’s time to make plans for your 2024 marketing strategy. With resolutions being...

October 26, 2023 by Experian Marketing Services

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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