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Ask the Expert

A Q&A series with AdTech experts. In this case study series, product experts from across the industry dive deep into topics that marketers like you care about most. We've got you covered on identity, targeting, attribution, and more! Learn how partners and clients are working with Experian to drive ROI and overcome industry challenges.

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Marketing data and identity

The latest on how brands, agencies, and media buyers are using data and identity to better understand audiences, improve targeting, and drive performance across channels.

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Marketing trends

The latest insights on the shifts shaping advertising, media, and technology—all in one place. From emerging consumer behaviors to innovations in data, identity, and targeting, we cover the trends that matter most to marketers and advertisers.

Whether you’re navigating seasonal campaigns, planning next quarter’s strategy, or exploring the future of retail media and programmatic, stay informed here.

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News

The latest updates on what’s happening at Experian. In this section, you’ll find company news including product announcements, industry awards, strategic partnerships, and other milestones.

Whether we’re launching something new, teaming up with a key partner, or being recognized for our work, this is where we’ll share the moments that matter.

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About Experian Marketing Services

At Experian Marketing Services, we use data and insights to help brands have more meaningful interactions with people. As leaders in the evolution of the advertising landscape, Experian Marketing Services can help you identify your customers and the right potential customers, uncover the most appropriate communication channels, develop messages that resonate, and measure the effectiveness of marketing activities and campaigns.

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