Understand your customer
The latest insights in customer preferences, needs and behaviors, and tips for turning that insight into actionable marketing decisions.
Social media Websites are playing an increasingly important role in driving traffic to other Websites at the expense of search engines and portal...
Whether a result of the sky rocketing costs of razor blades, the increasing popularity of Movember or a general trend among Hollywood’s leading men...
In a newly published predictions piece: “#7for14: Seven ways digital marketing will change in 2014” several of Experian Marketing Services’ leaders weigh in on...
Industry Canada releases its final regulations under Canada’s Anti-Spam Law, simultaneously announcing that CASL will come into force on July 1, 2014. Final regulations...
Watch our video chat with John Fetto as he shares insights from the Deal Seekers...
As consumers use smartphones and tablets to take pictures, make phone calls, read books and listen to music, these devices replace the functions of...
As retailers gear up for the holidays, they need to keep data quality in mind....
Bill Tancer talks with Fox Business News about new holiday shopping trends. Watch the video for details on Black Friday and...
As marketers look to better understand consumers, they need to keep data quality in mind....