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How Mosaic Migration Can Predict Customer Life Stage E...

Understanding how consumers move through life stages is important when trying to communicate effectively. As a marketer, you need to differentiate your messaging strategy...

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Q&A: Experian’s President of Marketing Services N...

At Experian, we are committed to powering the digital-first approach for marketers and helping them become more data-driven in their efforts to build trust...

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4 Ways QSRs Can Create a New (Even Better) Customer Ex...

QSRs have emerged as superheroes during the pandemic, creating an entirely different consumer experience in record time by offering contactless delivery, curbside pick-up, and...

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5 Ways to Create a Positive Customer Experience in the...

These days, the new normal is becoming the new now, but there are still some challenges to navigate—especially as we head into the busy...

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5 Ways to Attract New Health Plan Members and Retain E...

Healthcare marketers: Open enrollment starts November 1st. Are you ready? It’s that time of year again—time to promote your insurance plans to existing and...

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Increase Your Share of Wallet—4 Strategies for Brands ...

With the long-term effects to the economy unknown, many consumers are feeling the financial impact, while others are looking for opportunities, resulting in a...

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3 Things Retailers Should Do Now to Ensure Holiday Sho...

There’s no question that COVID-19 has changed the shopping landscape forever. While the initial onset of quarantines and lockdowns negatively impacted brick and mortar...

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Serving Up Success Using the Power of Data...

As the pandemic took hold of the country and stay-at-home orders were put in place, one of the consumer categories that was most adversely...

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Data: The Retailer’s Key to Reopening...

2020 has been a year of change and challenges for businesses and consumers alike. With the global pandemic, we have seen stay at home...

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