All posts by chandler renteria

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Retail media network advertising strategies based on benchmarks and trends seen with Walmart, Amazon, and more...

February 13, 2024 by Experian Marketing Services

Dive into the retail media landscape. Explore Amazon's dominance, Walmart's innovations, and the future trends shaping advertising...

January 23, 2024 by Experian Marketing Services

Short-form video content is becoming more prevalent on video-sharing platforms. Keep up with trends and alter your marketing strategy to stay...

January 10, 2024 by Experian Marketing Services

Programmatic TV can be an inexpensive option if you know where to look. Some platforms can offer a discounted path to prime-time ad spots...

December 28, 2023 by Experian Marketing Services

AI is working its way into all aspects of marketing. With connected TV, AI will soon be used to personalize ads for viewers while...

December 14, 2023 by Experian Marketing Services

Walled gardens produce the majority of digital advertising revenue and will continue to be a major marketing challenge according to industry...

November 16, 2023 by Experian Marketing Services

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