Before You Start Cloning

Before You Start

1. A list of 20 customers

   To clone your customer list you will need to upload your customer file in the correct format. Use the file template provided for easy file formatting.Your customer file must contain the following information:
   • First name
   • Last name
   • Address
   • City
   • State
   • Zip code

   How to Decide Which Customers to Clone?

   Each business has unique needs in terms of selecting whom to include on a clone my customer list from Experian. Your consumer prospect list might include:

   • Customers who have a high value to you based on total purchase amount or lifetime purchase value
   • Loyal customers who have the highest loyalty to or longevity with your business
   • Recent buyers who are likely to respond to seasonal or new product offers
   • Customers who demonstrate a buying pattern, such as premium product buyers or those who have purchased three times in the last three months

   However you decide to determine your best population to clone, the cloning process will profile those customers for you and find people who have similar characteristics and therefore have a higher propensity to purchase from you. 

2. A list of the zip codes of the areas you want to target

Ready To Start

 Do you have a your customer file ready?