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Why Now Is the Best Time for Brands to Advertise on TV...

As the nation slowly works its way up to full speed, it’s undeniable that the landscape has changed dramatically for every brand—especially when it...

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How Challenges Can Create Opportunities for Automotive...

Article written by Jill Canetta, Experian Marketing Services’ Chief Data Officer, and Mark Pryzbylski, Experian Automotive’s Senior Director of Product Management At this point,...

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Making a connection through identity resolution...

As marketers, we need to create a connection with our customers. We need to deliver messages that are relevant to them and reach them...

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Experian Marketing Services’ Top 5 Blog Posts of the Y...

With the New Year fast approaching, it’s the time of year for celebrations, traditions, and a reflection of the best and most memorable moments...

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Experian’s COO of Marketing Services Wins Bronze award...

At Experian, we embrace an inclusive culture where everyone has a real sense of belonging, knowing they can show up every day and be...

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Experian’s Media Planning & Attribution Voted for...

Experian has always prided itself on its many areas of expertise, as well as its dedication to providing our clients with advanced data and...

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It’s not just TV. It’s connected TV....

Connecting to consumers is a vital aspect of the world we live in today. Marketers are always looking to create more meaningful interactions with...

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So much data—so little time (3 ways to maximize consum...

According to market intelligence company, IDC, in 2018 the world reached 18 zettabytes of data. IDC predicts that the world’s data will grow to...

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Data-driven marketing for credit unions...

There are more choices than ever when it comes to banking and lending. In fact, according to the FDIC, there are nearly 5,000 banks...

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