Consumer insights

The Top Drinking Cities in the U.S.

Posted on Dec 29 2010 by

As we ring in the New Year this week, Americans will be tossing back a few adult beverages in celebration. While alcohol consumption certainly increases around holidays and other times of celebration, many Americans imbibe year-round. So where across this great land of ours are you most likely to find adults willing and able to […]

This Holiday Season, Your Greeting Cards May Not Come By Mail… Or Even Email

Posted on Dec 22 2010 by

Americans are less likely today to send out traditional greeting cards in the than they were two years ago. We should not assume that the spirit of the holidays has lost its intensity, however. New means of communication might have replaced the old ones.

Credit Card Owners Paying Down Balances, Using Cards Less

Posted on Dec 15 2010 by

Over the past three years, credit card owners have been increasingly likely to pay their credit card balance in full each month. On average in 2010, 42% of credit card-holders typically pay their monthly balance in full, up from an average of 37% of card-owners who paid their full balance in 2008.

Gift-Card Purchases Peak During Holiday Rush

Posted on Dec 08 2010 by

Recent data from Experian Simmons shows that holiday shopping procrastination tends to result in the purchase of last-minute gift cards.

Cyber Monday 2010: Mo’ Money, Mo’ Shopping

Posted on Dec 01 2010 by

Billed as the largest online shopping day of the year, this year’s Cyber Monday did not disappoint — the number of US-based visits to the top 500 retail sites increased 16% on Cyber Monday 2010.

Better Jobs Are Still Hard to Come By

Posted on Dec 01 2010 by

As of October 18, 2010, 6.5% of U.S. adults have changed jobs for something better in the previous year. That’s a relative decline of 34% compared to January 14, 2008, when 9.9% of Americans said they had changed jobs for the better.

Alcohol Vendor traffic up 50% as Party season gets started

Posted on Nov 26 2010 by

As December approaches with alarming rapidity the start of the party season will be swinging into action quicker than you can say “Secret Santa”.

With office Christmas parties and large family gatherings on the way online searches will…

Hispanic Women Start Diet Season Early

Posted on Nov 24 2010 by

It is to be expected that most diets go out the window around the holiday season. But there comes a point when many of us need to tighten the belt (literally) again. And that is where differences arise. Weekly data from Experian Simmons DataStreamSM show that the percent of American women who diet to lose […]

Fifteen TV Shows We Can All Agree On

Posted on Nov 23 2010 by

Which TV shows bring both registered Republicans and Democrats together? It turns out that you can discuss last night’s episode of “The Bachelorette” with friends across all ends of the political spectrum.

Facebook.com generates nearly 1 in 4 page views in the US

Posted on Nov 19 2010 by

In March, we reported an important milestone when the market share of visits to Facebook.com* surpassed Google.com*. Since then, we have continued to watch the growth of Facebook.com, which increased 60% from the same week last year and represented 1 in 10 US Internet visits last week. The amount of content consumption taking place on […]